SELF MADE EXPERT
Stop depending on marketing specialists and become the person who drives your own business growth.
SELF MADE EXPERT is one-on-one mentoring for psychologists, coaches, and experts who want to build a stable practice on their own, without producers, marketers, ad specialists, or promotional chaos, guided by someone who has walked this path from scratch.
In 8 weeks, you will build a system for attracting clients and managing your practice step by step, with personal feedback and a review of your own case.
Hypnotist
Coach
Certified NLP Master Trainer
Member of the International NLP Association
Founder and lead trainer of Anchor School of NLP
and Hypnosis in the USA
Anastasia Petukhova
MENTOR
This program is for you if you:
1
Are tired of figuring out marketing by trial and error
We will build a clear step-by-step system so you always know what to do, why, and what result to expect.
2
Are a strong professional but lack a sense of structure
We will build the structure of your practice, from positioning to sales, so that chaos is replaced by a manageable working model.
3
Are ready to take control of your growth without contractors
You will master the core marketing tools and learn to manage your practice’s growth on your own, without a “team.”
A clearly defined offer and positioning.
An Instagram account that works as a client-attraction tool.
The skills to shoot and edit your own content.
Your own website that you can update without contractors.
Sales-focused designs and an understanding of visuals that sell.
The ability to launch and manage Facebook Ads on your own.
A communication process that turns interest into payment.
A clear marketing strategy with no guesswork or chaos.
One unified system that you run yourself, freedom, and a plan to scale your results 10x.
As a result, you stop relying on chance and start managing your practice and your income.
What will you get from the program?
“SELF MADE EXPERT” One-on-One 8-Week Mentoring Program
Week 1. Strategy
This is the foundation.
Together we define:
your core offer
your target audience
your price range
your positioning
your marketing strategy
Result: a clear structure and an understanding of what you sell, to whom, and why.
Week 2. Instagram as a working tool
We analyze your accounts.
We go over:
the logic of your profile
your bio structure
pinned posts
what belongs in your feed
which Reels topics suit you
what an expert page that sells looks like
Outcome: a clear account strategy and content direction.
Week 3. Reels and CapCut
Now it’s time to practice.
We:
learn to record expert Reels
break down video structure
learn to edit in CapCut
polish videos until they’re ready to go
We open the app and work on it together.
Outcome: real, finished videos ready to publish.
Week 4. Website and landing page
Together we build a website or landing page from scratch:
page structure
key sections
copy
presentation flow
sign-up forms
And most importantly, you learn to manage it yourself.
So you can change text, sections, prices, and offers without constantly asking someone to “please fix this for me.”
Outcome: a working page that you manage yourself.
Week 5. Canva and sales designs
Now we prepare for advertising.
We:
create sales-focused designs
break down visual logic
make ad creatives
create templates you can keep using
Outcome: a set of your own creatives and the know-how to make them without a designer.
Week 6. Targeted advertising
We go into Facebook Ads Manager.
We:
create an ad campaign
set up audiences
launch your ads
review the key metrics
Result: live ads and an understanding of how to manage them.
Week 7. Communication and sales
The final step: turning interest into a client.
We go over:
messaging
consultation structure
handling doubts
how to lead to payment calmly and confidently
Result: a clear, repeatable communication process.
Week 8. Building the system and a scaling plan
This is the key week.
We:
bring everything together into one structure
build the flow: content → landing page → ads → sale
fix weak spots
create a clear action plan for the next 2–3 months
This is the moment your tools turn into a system.
Apply for a free strategy audit:
Still have questions?
Contact us in whichever way is easiest for you